Boosting Tourism in Larnaca through New Campaign
March 10, 2025
The new campaign launched in Larnaca, titled 'Welcome Back', aims to boost the region's tourism growth, which has seen an increase in arrivals. Despite having fewer hotel rooms compared to other areas, Larnaca has attracted more visitors in recent years. The campaign focuses on cultural heritage and the authentic experiences provided by local culinary traditions. Larnaca's Tourism Company continues to implement targeted marketing efforts to promote the region.